Sherri Petro

Sherri Petro is President of VPI Strategies where she specializes in unifying people, process and technology to create sustainable organizations. She is a nationally known expert in increasing cross generational communication – whether inside your organization or out. Sherri focuses on creating positive work environments through leadership, strategy, coaching and training. She conducts research and is keen on developing systems and structure to replicate success.  She has worked for government agencies, non-profit and for-profit organizations.   

What else is important to know? Sherri

• is an exceptionally organized project manager with both vision and execution skills.
• integrates sound change engagement principles in all VPI projects.
• has researched and published over eighty articles on strategy, marketing and coaching where she simplifies complex concepts for busy professionals.
• is an expert interviewer, facilitator and primary researcher having conducted over 320 interviews for VPI projects.
• understands workflow, easily sees solutions and regularly distills her expertise one-on-one with executive management.

Sherri’s diverse professional background includes customer service, operations, human resources, sales, marketing, strategic planning and finance. Sherri earned cross-departmental expertise and sees client challenges from a number of angles. Ms. Petro earned a Masters in Business Administration degree with an emphasis on Strategic Planning from Pepperdine University. She graduated with a Bachelor of Arts degree in Psychology from Youngstown State University, magna cum laude. Sherri is a LEAD San Diego graduate.